Paying too much for your business internet service? ATS can help – for FREE!

Paying too much for your business internet service? ATS can help – for FREE!

Technology has been driving bandwidth improvements at a breakneck pace. That's good, because applications and communications are becoming more and more demanding. And there are no shortage of options to evaluate. Shared, private, dedicated, dynamic, cable, copper, fiber and on and on.

ATS Announces New Director of Sales

ATS Announces New Director of Sales

Alexandria, VA- Aligned Technology Solutions (www.myalignedit.com) announced today that Tim Batts has joined the firm to further develop their growing portfolio of highly satisfied clients. Tim comes with a wealth of experience in the technology sector and the managed services industry having spent the majority of his career focused on the needs of small-to-medium sized business (SMB). With a keen understanding of the business objectives and challenges of the SMB, he’s directly contributed to the management and growth of startups and well established companies.

ATS partners with Star2Star Communications

ATS partners with Star2Star Communications

Aligned Technology Solutions (ATS) is proud to announce that they have joined Star2Star Communications’ growing and diverse partner network.

“Today is about putting the customer first,” said Gar Whaley, Co-founder of ATS. “Together, with Star2Star Communications, we’ll deliver scalable and reliable solutions that will help connect our customer’s to the cloud-based unified communications technology that Star2Star provides.

Get Your Google Apps!

Aligned Technology Solutions, LLC is proud to announce that we have recently become a certified Google Apps reseller, designating our company as a leader in providing service and support for Google's valuable Web-based messaging and collaboration tools.

Business Benefits of Unfriending

The drive to be more intimate can benefit your business. If you have a tighter circle of customers, you will establish yourself as a channel for consumption. This will make your next sale easier compared to the first. November 17, 2010 was declared by Jimmy Kimmel during his television show as “National Unfriend Day”, the opportunity for all Facebook users to declutter their Facebook pages by “unfriending” people in their friends’ lists. He claims that Facebook has been “cheapening” the idea of friendship. To many the idea was hilarious, but others are seriously considering the wisdom of unfriending. Is Kimmel on to something here? Can unfriending benefit your online business? Research shows that as social media gets bigger, we’re getting smaller. Brian Wong, a network marketer says it simply: “With the growth of social networking, I am finding it increasingly difficult to separate business connections and personal connections.” He says that having almost 1,000 friends on Facebook has made it difficult for him to see the feeds and updates of his “real” friends and important business partners. Lately there is a growing trend of de-scaling on the internet. People have started “pruning” their social lives online. For example, the popular Farmville app lost 30 million players this year, and people are beginning to realize that conversations and comments are more important than a huge number of blog hits. So how can de-scaling and unfriending help your business? The drive to be more intimate can benefit your business by allowing you to form a tighter circle of customers, more successfully establishing you as a preferred channel for consumption. Luckily, there are tools that can help you descale your social networks: Path – Offers small-scale communities where people feel more comfortable sharing personal information. It controls who can view your information and does not include features that make your content viral. Letter.ly – A subscription-based newsletter for bloggers who feel that public posts decrease the quality of conversations. This newsletter opens discussion only to people who pay, or who are privately invited to read a blog post. GroupMe – A texting app which limits your group text participants to only 14, to ensure that meaningful dialogues take place. What about the flip side of unfriending and descaling? While you’re considering who to eliminate from your social circles, your contacts are likely doing the same. Here are some tips to help you make their cuts: 1.       Be selective in your communications. Of course, your product is important – to you. But not every little detail is as important to your audience. Be sure to focus on key features and benefits from your audience’s perspective. 2.       Stay on topic. Always give relevant communications to your customers, and never rant or badmouth competitors. This is a sure way to lose customers. 3.       Provide value. In addition to talking about your product or service, find ways to provide value to your circle of friends. Understand topics and pain points important to them, and provide valuable information and advice to help them succeed. You’ll soon come to be considered as a valuable resource to your contacts – one that they want to keep in their online social groups. One thing is clear: quality is still more important than quantity, especially in the current economic downturn when people are downsizing everything. Start “pruning” your social network – and take steps to avoid being pruned – and you’ll reap the benefits of having a tight circle of loyal friends and customers.